About Us

Farmers & Friends is an online concept shop for the Icelandic fashion brand Farmers Market and several other products, emphasizing on Icelandic CD's and books. 

The  Farmers Market fashion brand was founded in 2005 by designer Bergthora Gudnadottir and musician Jóel Pálsson.  The idea was to utilize one of the most organic materials available – the unique Icelandic wool, along with other raw natural materials such as silk and leather, to create a line of multifunctional clothing and accessories.  Authentically styled, yet sophisticated and wearable, the clothing is suited for a wide range of occasions, outdoor activities as well as city life.  All items in the Farmers Market collection are designed by Bergthora Gudnadottir.

Jóel has been working as a professional musician for many years and Bergthora has over 10 years of experience as a fashion designer.   "In our online shop we offer our Farmers Market collection and our music, as well as some of our other favorite products by other Icelandic artists.  We know and work with so many creative people that are doing fantastic things, and with our web shop we want to present some of our favorites and make them available for purchase."

Practical information about the web shop, such as shipping rates, delivery time etc. can be found in terms & conditions

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